Las Vegas rapper and internet personality Robbie Tripp has been making splash after splash online this year, dropping new singles and music videos at an astonishing pace. His latest single and music video project “They Said” features a big-name collaboration with Memphis’ very own BlocBoy JB. Many remember Blocboy JB for his Drake-fueled smash hit “Look Alive” which peaked at number 5 on the Billboard Hot 100 chart. The Interscope artist linked up with Tripp in his hometown of Las Vegas to film the music video for “They Said” at a local jewelry store.
Tripp has been dropping music and content at a feverish pace throughout 2023 and says he has no plans of stopping any time soon. In March, Tripp released an energetic drill-inspired track titled “Basic Bro”, to almost universal shock in the hip hop community, gaining thousands of viral reactions online thanks to popular rap blogs WorldstarHipHop and RapTV. The music video quickly surpassed 1 Million views on Tripp’s YouTube channel and generated a polarizing discussion on hip hop message boards. Tripp, known previously for creating upbeat body positive anthems like the TikTok mega-trend “Big Girl Banger”, seems to be showcasing his versatility as an artist and has entered this year with an electrifying creative output. Shortly after “Basic Bro” made waves, Tripp announced his next track and music video, “Money Honey” featuring viral freestyle rapper Lil Seeto. Seeto made his own splash in the rap industry when his Thizzler Cypher blew up on the popular West Coast rap blog.
Next up, Tripp says he has another new song and music video dropping soon, an anthem that “pays tribute to the energy of the Vanilla Thriller”. After that, the viral rapper says he has one more song ready to launch, an ultra-catchy new banger in the works that he plans on releasing summer 2023. While he declines to share the title just yet, he did share that its producer is “among the most accomplished and respected in the hip hop industry,” and teases his fans of what’s to come. “I wanted to do something really epic this summer to celebrate all the momentum we’ve had this year,” says Tripp from his Desert Money headquarters in Las Vegas. “It feels like the right time to get back into that fun and sexy vibe for this next one. I can’t wait.”
Beyond the music industry, Tripp’s unique brand of viral artist, content creator, and personality has his stock soaring. Over the past few years, he has been featured in publications such as The New York Times, GQ, Men’s Health, and E! News. Major hip-hop acts such as RiFF RAFF (Jody Highroller), Blocboy JB, Dizzy Wright, and Grammy Award-winning producer Jahlil Beats have collaborated with Tripp on his now-famous content, signaling great things to come for the Las Vegas artist.
As for the future, Tripp shares that he values his independence as a creator, and he plans to focus on continuing to build Desert Money–his media and production company–into a music and entertainment empire. “I’m charged up on a dream,” Tripp says. “I’m thrilled to be creating with amazingly talented people who are riding with me on this art project that is my life.”
